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Opinion

Summit or Mirage? The Misrepresentation of Tech Progress Through the Mountain Metaphor

Mountain climbing is a popular metaphor for long and arduous business transformation projects, but it paints a false picture of technology’s constant change and evolution. The metaphor of climbing a mountain should be replaced with a more appropriate one that communicates the idea of continual progress and adaptation, rather than climbing a mountain.

By Max Jahn, 4 monthsMay 31, 2023 ago
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