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Blue abstract cloud-like design with overlapping arcs.
Max Jahn Blog

Cloud • Code • Culture

Category: Analysis

Analysis A person with curly hair intensely focused on a laptop in front of a dramatic, fiery explosion backdrop, with scattered papers and a mug around them.

Cloud Doomsday: When Europe’s Digital Sky Falls

Max Jahn, May 26, 2025May 26, 2025

Dr. Elena Rossi is performing emergency surgery at Milan’s Ospedale San Raffaele when her medical imaging system freezes mid-operation. At that same moment, 847 kilometers away in Frankfurt, Deutsche Bank’s trading floor watches in horror as their real-time payment systems crash during the morning rush. In Amsterdam, air traffic controllers…

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Analysis An illustration of a young man with glasses working on a laptop in a dimly lit tech environment, surrounded by multiple screens displaying code and data.

What is the Frascati Manual and why it might be relevant for enterprise open source initiatives in Austria

Max Jahn, April 3, 2025April 3, 2025

The Austrian tax code contains in § 108c EStG a tax break for R&D cost qualifying under the OECD Frascati Manual. According to this OECD Frascati Manual, software development activities can be classified as research and development (R&D) if they satisfy specific criteria. To determine whether an investment in open…

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Analysis Two cartoon men in suits yelling at each other, with colorful smoke in the background.

Do constrained vCPU Virtual Machines really solve your Oracle DB licensing troubles in the cloud?

Max Jahn, November 24, 2024November 24, 2024

Oracle licensing outside of OCI presents significant challenges, including confusing vCPU licensing, potential discrepancies in cloud provider agreements, and the undeniable need for clearer communication from Oracle, AWS and Microsoft.

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Analysis

A Wardley Map for Generative AI

Max Jahn, June 25, 2023June 20, 2024

As technology continues to evolve, we see new and exciting innovations every day. One of the latest disruptive technologies is Generative AI, which has the potential to revolutionize the way we interact with machines and even our own creativity. However, with new technology comes new challenges, and it can be…

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Analysis Colorful illustration of businesspeople in suits, with one character having the head of a zebra.

Seeing Stripes? How to Tame the Cargo Cults in Your Tech Herd

Max Jahn, June 18, 2023June 20, 2023

Ever discovered painted horses masquerading as zebras in your tech landscape? My last post helped you spot these instances of cargo cults in tech – the adoption of innovations and trends without truly understanding the principles behind. This time, we’re focusing on the next crucial step: dismantling these misguided initiatives. In ‘Seeing Stripes? How to Tame the Cargo Cults in Your Tech Herd’, I share strategies to revert the influence of these ‘painted horses’ and foster an environment that breeds true zebras.

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Analysis A man with glasses and a beard is working intently on a laptop surrounded by a chaotic mix of notes, papers, and abstract elements.

Unveiling the Ghosts of Tech: A Framework to Identify and Navigate Cargo Cults

Max Jahn, June 2, 2023July 12, 2023

Cargo cult behavior is a perilous pitfall in the tech industry. It’s when an organization tries to copy the success of others without understanding the underlying concepts. This can lead to disillusionment, stagnation, and a loss of faith in leadership. It’s important to identify cargo cults in tech by evaluating whether a trend or tool has been implemented in letter or spirit. In my post I describe a framework that will help to spot this kind of dysfunctional behavior in your organization.

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Analysis Four adventurers walking on a worn, elevated path towards a massive, futuristic structure in a misty, mountainous landscape.

The Great Team Topologies Adventure: Charting a Path to Organizational Success

Max Jahn, April 30, 2023July 26, 2024

In the ever-changing landscape of technology and business, organizations face immense challenges to stay competitive and innovative. As businesses continue to expand and evolve, the need for effective team organization becomes a critical factor in determining success. Enter Team Topologies, a guiding map that helps organizations navigate through the complexities of modern team structures, communication styles, and organizational design.

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Analysis A lone figure walking towards a colossal, abstract structure that combines elements of machinery and art, enveloped in vivid, swirling colors and surreal imagery.

Strategic Cloud Repatriation: 10 Key Reasons Why Some Organizations Move Back On-Premises

Max Jahn, April 25, 2023September 27, 2023

In this blog post, we explore the double-edged sword of cloud repatriation, which involves moving workloads back to on-premises infrastructure. While repatriation can offer increased control and flexibility when done strategically, it can also lead to significant setbacks and damage to the business if executed for the wrong reasons or without proper planning. We delve into the various factors and potential pitfalls of cloud repatriation, helping organizations make informed decisions that best serve their long-term goals and avoid costly missteps.

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Analysis

Flight Path Control: Connecting the Stages to Cloud Business Value (Part 3)

Max Jahn, April 20, 2023April 12, 2023

In today’s digital age, cloud transformation has become a critical process for organizations looking to innovate, adapt and compete in the market. The cloud adoption journey involves three core stages that are interconnected and build upon one another: IT transformation, value delivery transformation, and business transformation. These stages are essential for unlocking unparalleled innovation, agility, and business success. By understanding the synergies that exist between the capabilities developed in these stages, organizations can effectively navigate their cloud adoption journey and leverage the benefits of public cloud technologies and agile practices to drive innovation and achieve long-term success.

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Analysis

Rocket Stages: Accelerating Cloud Business Value Realization (Part 2)

Max Jahn, April 11, 2023May 29, 2023

In this post, we will embark on an in-depth exploration of the four transformational stages of cloud adoption. Each stage represents a crucial step in the journey, from IT infrastructure consolidation to business transformation, and is essential for harnessing the full potential of public cloud technologies.

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